Rural Payments and Inspections Division (RPID): customer satisfaction survey 2021

Sample profiles

Sample profile: Business type & job role

SQ9: Moving on slightly, which of the following best describes your organisation/business? Base (all): 2,147

SQ11: And which of the following best describes your main role or job title in your organisation/business? Base (those working in farms/crofts/forestry or agriculture): 2,002

Sample profile: Job role by business type

The table below shows the proportion of customers in each job role, broken down by business type.

It shows that customers working on farms were significantly more likely than those working on crofts to be:

• Owners (59% vs. 49% of crofters);
• Business partners (25% vs. 43%); and
• Managers (2% vs. none).

On the other hand, customers working on crofts were more likely than farmers to be tenants (43% and 11%, respectively).

	All	Croft	Farm	Forestry and horticultural business
Owner	1,128	296	817	15
	56%	49%	59%	68%
Tenant	404	255	149	-
	20%	43%	11%	-
Business partner	380	36	341	3
	19%	6%	25%	14%
Manager	29	-	26	3
	1%	-	2%	14%
Relative to farm owner / tenant	43	8	35	-
	2%	1%	3%	-
Other	18	5	12	1
	1%	1%	1%	5%

Sample profile: Produce type

SQ10: And which of the following best describes what you produce? Base (those working in farms/crofts/forestry or agriculture): 2,002

Sample profile: Personal demographics

SQ12. Please select the option that applies to you.

SQ13: Which of the following age groups applies to you? Base (all): 2,147

Sample profile: Age by gender

The table below shows the proportion of customers in each age group, broken down by gender.

As shown here, the age profile was broadly similar for men and women, although men were slightly more likely to be over the age of 64 (33%, compared to 29% of women).

Age	All	Male	Female
16-24	6	3	3
	0%	0%	1%
25-40	184	132	52
	9%	8%	11%
41-64	1,249	948	291
	58%	58%	59%
65 and over	686	545	140
	32%	33%	29%

Sample profile: Age and gender by business type

The table below shows the proportion of customers in each gender and age group, broken down by business type.

It shows key differences by gender, with crofters more likely to be female (26% vs. 21% of farmers) and farmers more likely to be male (78% vs. 73% of crofters).

A greater proportion of farmers than crofters fell into the 41-64 age bracket (61% vs. 54%), with representation in the other age brackets broadly similar for farmers and crofters.

	All	Croft	Farm	Forestry and horticultural business
Gender
Male	1,632	436	1,074	122
	76%	73%	78%	73%
Female	490	155	295	40
	23%	26%	21%	24%
Age
16-24	6	2	4	-
	0%	0%	0%	-
25-40	184	62	107	15
	9%	10%	8%	9%
41-64	1,249	322	837	90
	58%	54%	61%	54%
65 and over	686	206	422	58
	32%	34%	31%	35%

Sample profile RPID area

Area office: sample vs. survey. Base (all): 2,147