Publication - Research and analysis

Value of bathing waters and influence of bathing water quality: technical annex

Published: 9 Aug 2018
Directorate:
Environment and Forestry Directorate
Part of:
Environment and climate change
ISBN:
9781787811317

Research aimed to provide socio-economic understanding of the value of Scottish bathing waters and the influence of bathing water quality (BWQ) to bathers, beach users and to the national and local economies.

Value of bathing waters and influence of bathing water quality: technical annex
Annex 6: Survey instruments

Annex 6: Survey instruments

A-6.1 Onsite survey instrument

Scottish Government – The Value of Bathing Waters and the Influence of Bathing Water Quality

Draft Pilot On-Site Survey Questionnaire

(4 th July 2017)

Record
Respondent unique ID
Date of interview (dd/mm/yyyy)
Start time (hh:mm)
Finish time (hh:mm)
Length of interview (mm)
Interviewer name

Do Not Ask Respondent

Q1. Record location

Single Code

1 Ayr (South Beach)
2 Gullane
3 Nairn (Central)
4 Portobello (West)
5 Troon (South Beach)
6 Other (Please Specify)

Introduction

Good morning/afternoon/evening. My name is .... from Feedback Market Research. We are conducting a survey on behalf of the Scottish Government to better understand the profile of beach users and their visits to beaches. Would you be willing to take part? The survey should take around 10 minutes to complete.

I would like to assure you that all the information we collect will be used for research purposes only. Any answers you give will be treated in confidence in accordance with the Code of Conduct of the Market Research Society. It will not be possible to identify any particular individual in the results.

Section A – Beach Choice

Q2. Which of the following best describes your visit to the beach today?

Single Code

1 Local resident (living in the local area)
2 Travelled to the area for work Thank & Close
3 Day tripper (not living in the local area)
4 On a short break, away from home for 2-6 days
5 On a short break, away from home for 7 or more days
6 Foreign visitor on holiday
7 Other (Please Specify)

Ask If Code 4 Or 5 At Q2

Q3. Which of these statements best applies to you?

Single Code

1 The beach is the main reason for my stay
2 The beach is a reason for my stay, but not the main reason
3 The beach is not a reason for my stay

Q4. How regularly do you visit beaches in Great Britain (Scotland, England and Wales)?

Single Code

1 Daily
2 Weekly
3 Once a fortnight
4 Monthly
5 Once every three months
6 Once every six months
7 Once a year
8 Once every 2 years or less frequently
9 Don’t know

Q5. Including today, how many days have you visited this beach in the last 12 months?

Enter Numerical Value (Range 1 – 365)

Note To Interviewer: Enter Number Of Days Visited In The Past Year. If Respondent Visits Multiple Times A Day (E.G. Dog Walker), This Counts As 1 Day.

Q6. Which other beaches in Scotland do you visit, or consider visiting when thinking about going to a beach?

Multi Code – Maximum Of 5 Options

  • Exclude Survey Location (Q1) From List
  • Record Up To 5 Alternatives Beaches Using List Of Sites In Scotland Below Without Reading/Showing The Full List To The Respondent
  • If Respondent Is Unsure Of The Specifc Beach At A Location, E.G. St Andrews (East Sands) Or St Andrews (West Sands), Code Both/All Possible Options
  • Include ‘Other (Please Specify)’ Category. If Respondent States Other Beach, Record Beach Name And Nearest Town/Village/City To Beach

A

1 Aberdeen
2 Aberdour (Silversands)
3 Aberdour Harbour (Black Sands)
4 Achmelvich
5 Anstruther (Billow Ness)
6 Arbroath (West Links)
7 Ayr (South Beach)

B

8 Balmedie
9 Brighouse Bay
10 Broad Sands
11 Broughty Ferry
12 Burntisland
13 Carnoustie

C

14 Carrick
15 Coldingham
16 Collieston
17 Crail (Roome Bay)
18 Cruden Bay
19 Cullen Bay
20 Culzean

D

21 Dhoon Bay
22 Dores
23 Dornoch
24 Dunbar (Belhaven)
25 Dunbar (East)
26 Dunnet

E

27 Elie (Harbour) and Earlsferry
28 Elie (Ruby Bay)
29 Ettrick Bay
30 Eyemouth

F

31 Findhorn
32 Fisherrow Sands
33 Fraserburgh (Philorth)
34 Fraserburgh (Tiger Hill)

G

35 Gairloch Beach
36 Ganavan
37 Girvan
38 Gullane

H

39 Heads of Ayr

I

40 Inverboyndie
41 Irvine

J

42 Kinghorn (Harbour Beach)
43 Kinghorn (Pettycur)
44 Kingsbarns
45 Kirkcaldy (Seafield)

L

46 Largs (Pencil Beach)
47 Leven
48 Loch Morlich
49 Longniddry
50 Lossiemouth (East)
51 Lunan Bay
52 Lunderston Bay
53 Luss Bay

M

54 Machrihanish
55 Maidens
56 Millport Bay
57 Monifieth
58 Montrose
59 Mossyard

N

60 Nairn (Central)
61 Nairn (East)
62 North Berwick (Milsey Bay)
63 North Berwick (West)

P

64 Pease Bay
65 Peterhead (Lido)
66 Portobello (Central)
67 Portobello (West)
68 Prestwick

R

69 Rockcliffe
70 Rosehearty
71 Rosemarkie

S

72 Saltcoats/Ardrossan
73 Sand Beach
74 Sandyhills
75 Seacliff
76 Seamill
77 Seton Sands
78 Southerness
79 St Andrews (East Sands)
80 St Andrews (West Sands)
81 Stonehaven

T

82 Thorntonloch
83 Thurso
84 Troon (South Beach)

W

85 Whitesands

Y

86 Yellow Craig

Other

87 Other (Please Specify Beach And Nearest Town/Village/City)
999 I do not visit other beaches / do not consider any other beaches

Q7. If you had not come to this beach today, which one of these other beaches would you have most likely gone to instead?

Single Code

Display Beaches Selected In Q6 Including Verbatim Response For Code 87 (Other)
Use Codes 1 – 87 From List In Q6

Include The Following Additional Response Codes For All Respondents Including Those Who Selected Code 999 In Q6

901 Probably the closest beach to my home / accommodation
902 A different beach outside of Scotland
903 I would not have gone to another beach today
904 Don’t know

Ask All Except Code 2 In Q1 (I.E. Ask If Survey Location Is Not Gullane)

Q8. Which of these information sources do you use when deciding which beach to go to?

Multi Code

Rotate Options

A Bathing water status signs at beaches
B Scottish Government webpage
C Scottish Environment Protection Agency ( SEPA) webpage
D Marine Conservation Society Good Beach Guide
E Safer Seas Service website/app
F Blue Flag website
G Seaside Awards / Keep Scotland Beautiful website
H Local Authority website
I Electronic signs at beach with live water quality forecast
J Tourist information websites (e.g. Visit Scotland)
K Trip Advisor (e.g. Travellers’ Choice Awards)
L Other mobile phone applications - State Below
M National or local newspaper/magazine – State Below
N Recommendation from family/friend
O None
P Other (Please State)

Ask If Code 2 In Q1 (I.E. Ask If Survey Location Is Gullane)

Q8b. Which of these information sources do you use when deciding which beach to go to?

Multi Code

Rotate Options

A Bathing water status signs at beaches
B Scottish Government webpage
C Scottish Environment Protection Agency ( SEPA) webpage
D Marine Conservation Society Good Beach Guide
E Safer Seas Service website/app
F Blue Flag website
G Seaside Awards / Keep Scotland Beautiful website
H Local Authority website
I Tourist information websites (e.g. Visit Scotland)
J Trip Advisor (e.g. Travellers’ Choice Awards)
K Other mobile phone applications - State Below
L National or local newspaper/magazine – State Below
M Recommendation from family/friend
N None
O Other (Please State)

Section B – Today’s Visit

I now have some questions about your visit to the beach today.

Q9. How many people, including yourself, are in your group today? If you are in an organised party, please state the number in your immediate group only.

Single Code For Each Column


Adults Children (under 16)
None

1

2

3

4

5

6

7

8

9

10

More than 10

Q10. What is the purpose of your visit (to the beach today)?

Multi Code - Rotate

A Amusements
B Dog Walking
C Eating out (café/restaurant/fish and chips)
D Fishing
E Get some fresh air
F Horse riding
G Kayaking
H Kite Surfing
I Nature and bird watching
J On holiday in the area
K Paddling
L Rock pooling
M Sailing/Boating
N Spend time with friends/family
O Sunbathing
P Surfing
Q Swimming
R Play with the children
S To Relax
T Walking
U Windsurfing
V Other (Please State)

Q11. What are the top 3 reasons why you chose to visit this beach today?

Multi Code – Maximum Of 3 Options

Rotate Options

A Water quality
B Cleanliness of the beach
C Beach award (e.g. Blue Flag, Seaside Award)
D Facilities/amenities at/near the beach (e.g. parking, cafés, changing rooms, shops)
E The attractions at/near the beach (e.g. Pleasure Beach, pier, promenade, cycle ways, natural walks)
F Range of activities available
G Presence of lifeguards
H Short distance travelled / local beach
I Type of beach (sand, shingle, rocks, etc.)
J Natural beauty/scenery
K The nature/quality of the waves
L Other (Specify)

Q12. To what extent do you agree with the following statement about visiting this beach today?
Please answer on a scale of 1 to 10 where 1 is ‘not at all’ and 10 is ‘completely’.

This is an environment where I am able to rest, recover my ability and focus.

Write In Score Between 1 And 10 Below. If Respondent Does Not Know, Write -99.

Q13. Have you or anyone in your group come into contact with the water at this beach today or do you plan to?

Single Code

1 Yes Ask Q14
2 No Skip TO Q15

Ask If Code 1 In Q13

Q14. When doing activities that involve coming into contact with water, which of the following statements best applies to you?

Single Code
1 My head is constantly in and out of the water
2 Occasionally I will dip my head into the water
3 My head may go under water once or twice by accident
4 I try to avoid putting my head underwater

Q15. How would you rate the water quality at this beach? By this, I mean how clean the water is for swimming and other water-related activities?

1 Excellent
2 Good
3 Average
4 Poor
5 Don’t know

Q16. Showcard 1 Have you seen any of these signs during your visit to the beach today?

Multi Code

A RNLI or other lifeguards Showcard 1A
B Blue Flag Showcard 1B
C Seaside Award Showcard 1C
D Bathing water status Showcard 1D
E Bathing water advisory sign Showcard 1E
F Abnormal situation Showcard 1F
G Electronic sign Showcard 1G
H None of these
I Other (Please State)

Section C – Bathing Water Status

Almost 90 beaches in Scotland are designated as ‘bathing waters’. This means their water quality is monitored by the Scottish Environment Protection Agency during the bathing season, from 15 May to 15 September. Based on this, bathing waters are classed each season as ‘poor’, ‘sufficient’, ‘good’ or ‘excellent’.

If Clarification Is Required By Respondent, Explain That The Quality Of The Water Is Monitored In Terms Of Bacteria In The Water And That This Is Not Related To Litter On The Beach.

Q17. Did you know that this beach is a designated bathing water?

Single Code

1 Yes Ask Q18
2 No Skip To Q20

Ask If Code 1 In Q17

Q18. Do you know what the level of water quality is for this beach?

Single Code

1 Yes Ask Q19
2 No Skip To Q20

Ask If Code 1 In Q18

Q19. Can you tell me what it is?

Single Code

1 Excellent
2 Good
3 Sufficient
4 Poor

Section D – Contingent Behaviour

Q20. Showcard 2 If you came back to this beach and saw a sign like this, that permanently advises you not to go in the water because of poor water quality, to what extent would you agree or disagree with the following statement?

“I would be upset if I came to this beach and saw this sign advising me not to go in the water”

Single Code

1 Strongly Agree
2 Tend To Agree
3 Neither Agree Nor Disagree
4 Tend To Disagree
5 Strongly Disagree
6 Don’t Know

Q21. Showcard 2 To what extent would you agree with the following statement about visiting this beach if you saw this sign?
Please answer on a scale of 1 to 10 where 1 is ‘not at all’ and 10 is ‘completely’.

This is an environment where I am able to rest, recover my ability and focus.

Write In Score Between 1 And 10 Below. If Respondent Does Not Know, Write -99.

Q22. Showcard 2 If you came back to this beach and saw this sign which of the following best describes what you would do?

Single Code

1 I never go in the water anyway
2 I would stay at the beach and would go in the water
3 I would stay at the beach but not go in the water
4 I would leave and go to another beach
5 I would leave and not go to any beach

Q23. Would seeing this sign change how often you would visit this beach in the future?

Single Code

1 Yes Ask Q24
2 No Skip To Q26
3 Don’t know Skip To Q26

Ask If Code 1 In Q23

Q24. How would it change the visits you make?

Single Code

1 I would not visit at all Skip To Q26
2 I would visit less often Ask Q25

Ask If Code 2 In Q24

Q25. Showcard 2 Earlier you said that you had visited this beach [Display Q4 Response] days in the past 12 months. How many times per year would you visit instead if you saw this sign?

Enter Numerical Value (Range 1 – 365)

Note To Interviewer: Response Must Be Lower Than Numebr Of Days Visited In Q4.

Section E – Journey To Beach

I now have some questions about your journey to the beach today.

ASK ALL

Q26. What was your main form of transport (to the beach today)?

Single Code

1 Bike
2 Bus/coach
3 Car/van – 1 vehicle
4 Car/van – 2 vehicles
5 Car/van – 3 vehicles
6 Jog/run
7 Motorbike
8 Taxi
9 Train
10 Tram
11 Walk
12 Other (Please Specify)

Q27. How far did you travel to get to the beach today? By that, I mean the journey from where you stayed last night.

Ensure Respondent Gives Distance From Outset Location Which Might Not Be Their Home.

Single Code

1 Less than 5 miles
2 5 – 10 miles
3 10.1 – 15 miles
4 15.1 – 20 miles
5 20.1 – 30 miles
6 30.1 – 40 miles
7 40.1 – 50 miles
8 50.1 – 60 miles
9 60.1 – 70 miles
10 70.1 – 80 miles
11 80.1 – 90 miles
12 90.1 – 100 miles
13 100.1 – 150 miles
14 150.1 – 200 miles
15 200.1 – 250 miles
16 250.1 – 300 miles
17 Over 300 miles
18 Don’t know

Q28. How long did the journey take you?

Single Code

1 Less than 15 minutes
2 15.1 – 30 minutes
3 30.1 – 45 minutes
4 45.1 min – 1 hour
5 1.01 – 2 hours
6 2.01 – 3 hours
7 Over 3 hours
8 Don’t know

Q29. What is the postcode of where you started your journey to the beach today?

  • Enter In Full
  • Ensure Respondent Gives Postcode For Their Outset Location For Their Journey To The Beach Today Which Might Not Be Their Home
  • If Respondent Does Not Know Their Postcode In Full Or At All, Provide As Much Information As Possible In Q30
            -         

Ask All.

Q30. Where is that?

Provide As Much Information As Possible In All Boxes Especially If Respondent Does Not Know Their Postcode In Full Or At All In Q29

Building name/number
Street name
City/town/village
County         

Q31. What type of accommodation did you stay in last night?

Single Code

1 At home
2 Hotel
3 B&B/guesthouse
4 Pub/inn
5 B&B
6 Farm
7 Rented self-catering accommodation
8 Static caravan
9 Touring caravan/motor home
10 Tent/camping
11 Youth hostel
12 Narrowboat/boat/yacht
13 Holiday centre/village
14 With a friend/relative
15 Second home
16 Timeshare
17 University/student accommodation
18 Other (Please Specify)

Ask If Codes 2 – 18 At Q31 (All Except ‘At Home’)

Q32. How many nights are you spending in the area in total?

    nights

Ask All

Q33. How much do you expect that you and your immediate group will spend in total today in the local area, on each of the following?

If Respondent Does Not State Or Know How Much They Expect To Spend, Select ‘Don’t Know’. Only Enter '0' If Respondent Spent/Expects To Spend Nothing.



Don’t know
A Eating and drinking in cafes, pubs, restaurants and hotels



B Buying food, drinks or snacks from shops



C Shopping such as souvenirs and items for the beach



D Tourist activities such as local attractions or water sports lessons



E Travel and transport, for example fuel or train tickets



F Car parking



Ask If Code 2 – 18 In Q31 (All Except ‘At Home’)

Q34. How much do you expect that you and your immediate group will spend in the local area on accommodation for your entire stay?

If Respondent Does Not State Or Know How Much They Expect To Spend, Select ‘Don’t Know’. Only Enter '0' If Respondent Spent/Expects To Spend Nothing.


Don’t know
Accommodation (for your entire stay)

Section F – Respondent Profile

Thank you for answering those questions. Please now could you answer some final questions about you and your household? Please be assured these questions are asked in the strictest confidence and will only be used for analysis purposes. Your answers will not be reported as separate results.

Q35. To help us with our analysis, please can I take your home postcode?

  • Enter In Full
  • This May Or May Not Be The Same As The Response In Q29
  • If Respondent Does Not Know Their Postcode In Full Or At All, Provide As Much Information As Possible In Q36
        -      

Ask All.

Q36. Which town/village/country do you live in?

Provide As Much Information As Possible In All Boxes Especially If Respondent Does Not Know Their Postcode In Full Or At All In Q35

Building name/number    
Street name    
City/Town/Village    
County    
Country    

Do Not Ask Respondent

Q37. Record gender of respondent

Single Code

1 Male
2 Female

Q38. Please can you tell me what age range you are in?

Single Code

1 16-24
2 25-34
3 35-44
4 45-54
5 55-64
6 65-74
7 75+
8 Don’t wish to say

Showcard 3

Q39. To help us with our analysis, it would be really helpful if you could please tell me what range your annual total household income before tax is in.

Please remember that all of your answers are confidential and that these final questions are used for analysis purposes and are not reported as individual results.

Single Code

  Per year Per month
1 Less than £10,000 Up to £833
2 £11,000 - £20,000 £917 - £1,667
3 £21,000 - £30,000 £1,750 - £2,500
4 £31,000 - £40,000 £2,583 - £3,333
5 £41,000 - £50,000 £3,417 - £4,167
6 £51,000 - £60,000 £4,250 - £5,000
7 £61,000 - £70,000 £5,083 - £5,833
8 £71,000 - £80,000 £5,917 - £6,667
9 £81,000 - £90,000 £6,750 - £7,500
10 £91,000 - £100,000 £7,583 - £8,333
11 Over £101,000 Over £8,417

Q40. Are you a member of any of the following organisations?

Multi Code

1 Royal Society for the Protection of Birds
2 Surfers Against Sewage / Marine Protection Society
3 Sailing / boating / surfing club
4 Angling club
5 Friends of the Earth / Green-peace
6 National Trust
7 A local wildlife trust or environmental organisation
8 Other environmental or beach organisation (Please Specify)
9 No, none of these

Showcard 4

Q41. What is your ethnic group? Please read out the number that applies to you.

Single Code

White
1 Scottish / English / Welsh / Northern Irish / British
2 Irish
3 Gypsy or Irish Traveller
4 Any other White background (Please Specify)

Mixed / multiple ethnic groups
5 White and Black Caribbean
6 White and Black African
7 White and Asian
8 Any other Mixed background (Please Specify)

Asian / Asian British
9 Indian
10 Pakistani
11 Bangladeshi
12 Chinese
13 Any other Asian/Asian British background (Please Specify)

Black / African / Caribbean
14 African
15 Caribbean
16 Any other Black/ African/ Caribbean background (Please Specify)

Other ethnic group
17 Arab
18 Any other background (Please Specify)

9999 Don’t wish to say

Q42. Have you, a family member or a friend experienced an upset stomach or ear ache in the past that you think was caused by going in the water while at a beach in Scotland?

Single Code

1 Yes Ask Q43
2 No Skip To End Of Survey

Ask If Code 1 In Q42

Q43. How many years ago did you/they have the stomach upset or ear ache that you/they believe was caused by going in the water at the beach Scotland?

If Not Sure, Give Approximate Number Of Years Ago

Enter Number Of Years Ago Below. Enter -99 If Respondent Does Not Know

Ask If Code 1 In Q42

Q44. At that time, how many cases of stomach upset or ear ache did you/they suffer as a result of going in the water at a beach in Scotland?

Enter Number Of Cases Below. Two People Suffering From Illness Count As Two Cases, Etc. Enter -99 If Respondent Does Not Know

Ask If Code 1 In Q42

Q45. How many days in total did you or your family suffer from this/these stomach upset(s) or ear ache(s)?

Write Number Of Days Below. Enter -99 If Respondent Does Not Know

The Respondent May State The Answer As A Total Or Per Person. Check This With Them And Circle The Relevant Number Below To Explain What Their Response Refers To.

1 Total number of days
2 Number of days per person

Ask If Code 1 In Q42

Q46. How many days did you/they have to take off work due to these stomach upset(s) or ear aches (if you/they were working)?

Write Number Of Days Taken Off Work Below. Enter -99 If Respondent Does Not Know Or If They Were/Do Not Work.

The Respondent May State The Answer As A Total Or Per Person. Check This With Them And Circle The Relevant Number Below To Explain What Their Response Refers To.

1 Total number of days
2 Number of days per person

That’s the end of the survey. Thank you for your time and help, it is very much appreciated.

Section G – Post-Interview Information To Be Completed By Interviewer

Do Not Ask Respondent

Q47. Weather at time of interview

Single Code

Cold   
Average   
Hot   
And
Overcast   
Sunny   
Wet   

Do Not Ask Respondent

Q48. Are people in the sea at the time you were conducting the interview?

Single Code

1 Yes
2 No

Do Not Ask Respondent

Q49. Are there any of the following signs at the beach?

Multi Code

A RNLI or other lifeguards Showcard 1A
B Blue Flag Showcard 1B
C Seaside Award Showcard 1C
D Bathing water status Showcard 1D
E Bathing water advisory sign Showcard 1E
F Abnormal situation Showcard 1F
G Electronic sign Showcard 1G
H None of these
I Other (Please Specify)

Onsite survey – showcards

Showcard 1A

Showcard 1A

Showcard 1B

Showcard 1B

Showcard 1C

Showcard 1C

Showcard 1D

Showcard 1D

Showcard 1E

Showcard 1E

Showcard 1F

Showcard 1F

Showcard 1G

Showcard 1G

Showcard 2

Showcard 2

Showcard 3

Showcard 3

Showcard 4

Showcard 4

A-6.2 Online survey instrument

Scottish Government – The Value of Bathing Waters and the Influence of Bathing Water Quality

Online Questionnaire – Main Survey
(16 th October 2017)

Record
Respondent unique ID
Date of interview (dd/mm/yyyy)
Start time (hh:mm)
Finish time (hh:mm)
Length of interview (mm)

Introduction

Thank you for taking the time to complete this survey. We are carrying out research on behalf of the Scottish Government about what is important to people about beaches in Scotland. The survey will last between 20 – 25 minutes.

Any answer you give will be treated in confidence in accordance with the Code of Conduct of the Market Research Society. This means that all the information collected is used by the study sponsor for research purposes and the results will be presented in aggregate only.

As we need to capture the views of a broad mix of people in the research, the first questions are about you.

Section A - Screening And Quotas

Q50. Are you responsible for paying household bills (such as water, electricity, and gas bills) in your household, or are you jointly responsible with someone else?

Single Code

1 Person most responsible Ask Q2
2 Jointly responsible Ask Q2
3 Not responsible Thank & Close
4 Don’t know Thank & Close

Q51. And where do you live?

1 England Thank & Close
2 Northern Ireland Thank & Close
3 Scotland Ask Q3
4 Wales Thank & Close

Q52. Please can you provide your full home postcode or the first part of your home postcode? This information will be treated as confidential and will only be used in aggregate form. Although it is possible to identify individual responses from people’s postcodes, this is not the purpose of the research as the results will only be used to see how far you travel to the beach.

1 Record Full Postcode Ask Q4
2 Record Partial Postcode, Nearest Town/City/Village And County Ask Q4
3 Prefer not say Thank & Close

Respondent Quotas To Meet Nat Rep Quotas

Q53. Please indicate your gender

Single Code

1 Male
2 Female

Respondent Quotas To Meet Nat Rep Quotas

Q54. Please indicate your age

Single Code

1 16-24
2 25-34
3 35-44
4 45-54
5 55-64
6 65-74
7 75+

Quota Coding

16 – 24 (Code 1)
25 – 34 (Code 2)
35 – 44 (Code 3)
45 – 54 (Code 4)
55 – 64 (Code 5)
65+ (CodeS 6-7)

Q55. Are you the main income earner in your household?

Single Code
1 No Ask Q7
2 Yes Ask Q7
3 No income earners Autocode Seg = 6 In Q7 And Skip To Q8

Respondent Quotas To Meet Nat Rep Quotas

Ask If Code 1 Or 2 In Q6

Q56. What is the main income earner’s occupation in your household? If the main income earner is retired, please select their occupation before retirement.

Single Code

1 Higher managerial, administrative or professional A
2 Intermediate managerial, administrative or professional B
3 Supervisory or clerical and junior managerial, administrative or professional C1
4 Skilled manual worker C2
5 Semi or unskilled manual worker D
6 Casual worker, dependent on state pension only, or dependant on state welfare E

Section B - Visits To Beaches In Scotland

The following questions focus on your experience visiting beaches in Scotland.

Q57. In general, how regularly do you visit beaches in Scotland?

Single Code

1 Daily Ask Q9
2 Weekly Ask Q9
3 Once a fortnight Ask Q9
4 Monthly Ask Q9
5 Once every three months Ask Q9
6 Once every six months Ask Q9
7 Once a year Ask Q9
8 Once every 2 years or less frequently Ask Q9
9 Never Skip To Q32
10 Don’t know Ask Q9

Ask All Except Code 9 In Q8

Q58. What are the top 3 factors that you consider when deciding which beach to visit?

Multi Code – Maximum Of 3 Options

Rotate

1 Visiting a beach which is not crowded
2 Enjoying the natural environment
3 Water quality
4 Cleanliness of the beach
5 Being able to see wildlife on the beach
6 Distance you have to travel to the beach from your home/where you are staying
7 Walking opportunities
8 Relaxation
9 Sports you can participate in on the beach
10 Presence of a lifeguard
11 Availability of cafes and restaurants
12 Car parking
13 Safe for swimming
14 Surf conditions
15 Other activities near the beach, such as shops and amusements

Q59. What activities do you do when visiting beaches and the sea in Scotland? Please select all that apply.

Multi Code - Rotate

1 Playing on amusements
2 Dog Walking
3 Eating out (café/restaurant/fish and chips)
4 Fishing
5 Get some fresh air
6 Horse riding
7 Kayaking/canoeing
8 Kite Surfing
9 Nature and bird watching
10 Paddling
11 Rock pooling
12 Sailing/Boating
13 Spend time with friends/family
14 Sunbathing
15 Surfing
16 Swimming
17 Play with the children
18 Relax
19 Walking
20 Windsurfing
21 Other (Please Specify)

Section C – Most Visited Scottish Beach

Skip Section C If Code 9 In Q8

Ask If Code 1 – 8 In Q8

Q60. What is the name of the beach that you visit most often in Scotland? Please select the name of that beach from the drop-down list below.

If it does not appear in the list below, please select ‘other’ and type the name of that beach with its nearest city/town/village and county.

Single Code
Provide Drop-Down List Of Designated Bathing Waters In Scotland
Include ‘Other (Please Specify)’ Which When Selected Displays 3 Boxes For The Following: (I) Beach Name; (Ii) Nearest City/Town/Village; (Iii) County. Code ‘Other (Please Specify)’ As 999

Ask If Code 10 In Q8

Q11b . You indicated that you don’t know how regularly you visit beaches in Scotland. But which beach do you think you visit most often? Please select the name of that beach from the drop-down list below.

If it does not appear in the list below, please select ‘other’ and type the name of that beach with its nearest city/town/village and county.

Single Code
Provide Drop-Down
List Of Designated Bathing Waters In Scotland
Include ‘Other (Please Specify)’ Which When Selected Displays 3 Boxes For The Following: (I) Beach Name; (Ii) Nearest City/Town/Village; (Iii) County. Code ‘Other (Please Specify)’ As 999

The following questions are about the beach you visit most often.

Q61. What kind of trip do you generally make when you go to the beach you visit most often?

Single Code

1 Day trip (not staying overnight)
2 Short break (up to 6 nights)
3 Longer holiday (7+ nights)

Q62. What is your main form of transport when you go to the beach you visit most often?

Single Code

1 Bike
2 Bus/coach
3 Car/van
4 Jog/run
5 Motorbike
6 Taxi
7 Train
8 Tram
9 Walk
10 Other (Please Specify)

Q63. How long does it take you to get there from your home? Please consider all aspects of your journey in your answer.

Single Code

1 Less than 15 minutes
2 15 – 30 minutes
3 30 – 45 minutes
4 45 min – 1 hour
5 1 – 2 hours
6 2 – 3 hours
7 Over 3 hours
8 Don’t know

Q64. And how far is that from your home? Please consider all aspects of your journey in your answer.

Single Code

1 Less than 5 miles
2 5 – 10 miles
3 10 – 15 miles
4 15 – 20 miles
5 20 – 30 miles
6 30 – 40 miles
7 40 – 50 miles
8 50 – 60 miles
9 60 – 70 miles
10 70 – 80 miles
11 80 – 90 miles
12 90 – 100 miles
13 100 – 150 miles
14 150 – 200 miles
15 200 – 250 miles
16 250 – 300 miles
17 Over 300 miles
18 Don’t know

Q65. In the last 12 months, how many times have you been to [Display Response To Q11] ? If you visit the beach multiple times a day that counts as 1 day. So your response, for a 12-month period, should be between 1 and 365.

Please note that you can only enter a number between 1 and 365 in the box below.

Allow Numerical Responses Between 1 And 365

Q66. When you visited that beach in the past, did you see any signs about water quality there?

Single Code

1 Yes
2 No, I looked but I couldn’t find any signs
3 No, I didn’t look and don’t remember seeing any signs
4 Don’t know

Q67. To what extent do you agree with the following statements about your visits to [Display Response To Q11]?

For each statement below, please answer on a scale of 1 to 10 where 1 is ‘not at all’ and 10 is ‘completely’ by dragging the slider across the screen.

Show Scale And Slider For Each Option Below.

1 = Not At All
10 = Completely

Rotate Options

1 This is an environment where I am able to rest, recover my ability and focus
2 This is a place which is away from everyday demands and where I am able to relax and think about what interests me
3 This place is fascinating; it is large enough for me to discover and be curious about things
4 This is a place which is very large, with no restrictions to movements; it is a world of its own
5 In this place it is very easy to orient and move around so that I can do what I like

Ask All Except If Code 9 In Q8

Q68. What activities do you mainly do when you visit [Display Response To Q11] ? These may be different than the activities you do in general at Scottish beaches, which we asked you about before.

Multi Code - Rotate

1 Playing on amusements
2 Dog Walking
3 Eating out (café/restaurant/fish and chips)
4 Fishing
5 Get some fresh air
6 Horse riding
7 Kayaking/canoeing
8 Kite Surfing
9 Nature and bird watching
10 Paddling
11 Rock pooling
12 Sailing/Boating
13 Spend time with friends/family
14 Sunbathing
15 Surfing
16 Swimming
17 Play with the children
18 Relax
19 Walking
20 Windsurfing
21 Other (Please Specify)

Ask If Any Of The Following Codes In Q19: 4, 7, 8, 10, 11, 12, 15, 16 OR 20. Otherwise Skip To Q21

Q69. How much contact do you have with the water when doing activities these at [Display Response To Q11] ?

Single Code

1 My head is constantly in and out of the water
2 Occasionally I will dip my head into the water
3 My head may go under water once or twice by accident
4 I contact the water (legs, arms, body) but try to avoid putting my head underwater
5 I never come into contact with the water

Q70. How would you rate the water quality at [Display Response To Q11] ? By this we mean how clean the water is for swimming and other water-related activities.

Single Code

1 Excellent
2 Good
3 Average
4 Poor
5 Don’t know

Q71. How much litter and debris would you say there is on the beach and the sea at [Display Response To Q11] ? Litter and debris can include:

  • General litter such as plastics, packaging and cigarette ends;
  • Litter related to things people flush down the toilet which don't break down during wastewater treatment such as cotton buds, baby wipes and other sanitary products which have plastics in them;
  • Animal waste, mainly dog mess.

Single Code

1 A great deal of litter and debris
2 A fair amount of litter and debris
3 Not very much litter and debris
4 No litter or debris at all
5 Don’t know

Q72. How much do you and your immediate party spend on the following items on an average day when you go to [Display Response To Q11] ?

If you do not know or do not wish to state how much you spend on average, please select ‘don’t know’. Only enter '0' if you spend or expect to spend nothing.

Please note that you can only enter numbers above 0 in the boxes below.

Allow Numbers Greater Than Or Equal To Zero



Don’t know
A Eating and drinking in cafes, pubs, restaurants and hotels


B Buying food, drinks or snacks from shops


C Shopping for items for the beach, and souvenirs


D Tourist activities such as local attractions or water sports lessons


E Travel and transport, for example fuel or train tickets


F Car parking


G Accommodation per night (put zero if you visit that beach from home)


Section D – Attitudes And Perceptions

Skip Section D If Code 9 In Q8

Ask If Code 1 – 8 Or 10 In Q8

Q73. If you saw a sign like this on your next visit to [Display Response To Q11] , advising you not to go into the water because of poor water quality, to what extent would you agree or disagree with the following statement?

advice against bathing

“I would be upset if I came to this beach and saw this sign advising me not to go in the water”

Single Code

1 Strongly Agree
2 Tend To Agree
3 Neither Agree Nor Disagree
4 Tend To Disagree
5 Strongly Disagree

Q74. If you saw a sign like this on your next visit to [Display Response To Q11] , advising you not to go into the water because of poor water quality, to what extent would you agree with the following statement?

advice against bathing

Please answer on a scale of 1 to 10 where 1 is ‘not at all’ and 10 is ‘completely’ by dragging the slider across the screen.

This is an environment where I am able to rest, recover my ability and focus.

Show Scale And Slider For Each Option Above

1 = Not At All
10 = Completely

Q75. If you saw a sign like this, on your next visit to [Display Response To Q11] , advising you not to go into the water because of poor water quality, which of the following describes what you would do that day?

advice against bathing

Single Code - Rotate

1 I would not be concerned as I never go in the water anyway
2 I would stay at the beach and would go in the water
3 I would stay at the beach but not go in the water
4 I would leave and go to another beach
5 I would leave and not go to any beach

Q76. Would seeing this sign change how often you would visit this beach in the future?

advice against bathing

Single Code

1 Yes Ask Q28
2 No Skip To Q30
3 Don’t know Skip To Q30
Ask If Code 1 In Q27

Q77. How would it change the visits you make in the future?

Single Code

1 I would not visit at all Skip To Q30
2 I would visit less often Ask Q29

Ask If Code 2 In Q28

Q78. Earlier you said that you had visited this beach [Display Response In Q16] days in the past 12 months. How many times per year would you visit instead if you saw this sign?

advice against bathing

Remember that if you visit the beach multiple times a day that counts as 1 day so your response, for a 12-month period, should not be more than 365.

Please note that you can only enter a number between 0 and 365 in the box below.

Allow Numerical Responses Between 0 And 365. If Respondent Enters A Number Which Is Greater Than Their Response In Q16, Display The Following Error Message: Your response should be less than the total number of days you visited this beach in the last 12 months.

Ask If Code 1 Or 2 In Q28

Q79. You indicated that seeing this sign would make you visit [Display Response In Q11] less often or not at all.

advice against bathing

Would you start going to another beach in Scotland to do similar activities and spend a similar length of time?

Single Code

1 Yes, I would visit a different beach Ask Q31
2 No, I would not visit a different beach Skip To Section F

Ask If Code 1 In Q30

Q80. What is the name of the beach that you would start visiting in Scotland? Please select the name of that beach from the drop-down list below.

If the beach that you visit does not appear in the list below, please select ‘other’ and type the name of that beach with its nearest city/town/village and county.

Single Code
Provide Drop-Down List Of Designated Bathing Waters In Scotland. Exclude Response In Q11 (Name Of Beach That Responding Visits Most Often)
Include ‘Other (Please Specify)’ Which When Selected Displays 3 Boxes For The Following: (i) Beach Name; (ii) Nearest City/Town/Village; (iii) County. Code ‘Other (Please Specify)’ As 999

Section E – Non-Users

Ask If Code 9 In Q8. Otherwise Skip This Section

You indicated that you never visit beaches in Scotland. In this section we would like to ask you about the beach in Scotland that you feel the most association with. You may feel this association because you visited that beach when you were younger, your family or friends visit it or it is the closest beach to your home.

Q81. What is the name of the beach that you feel the most association with in Scotland? Please select the name of that beach from the drop-down list below.

If the beach does not appear in the list below, please select ‘other’ and type the name of that beach with its nearest city/town/village and county.

Single Code
Provide Drop-Down List Of Designated Bathing Waters In Scotland.
Include ‘Other (Please Specify)’ Which When Selected Displays 3 Boxes For The Following: (i) Beach Name; (ii) Nearest City/Town/Village; (iii) County. Code ‘Other (Please Specify)’ As 999

Q82. Why do you feel an association with [Display Response In Q32] in particular? Please select all that apply.

1 It is the closest to my house
2 I used to visit it when I was younger
3 My family uses that beach
4 My friends use that beach
5 Other (Please Specify)

Section F – Stated Preference

New Screen

There are currently 86 beaches in Scotland which are designated as ‘bathing waters’. This means their water quality is monitored by the Scottish Environment Protection Agency during the bathing season, from 15 May to 15 September. Based on this monitoring, bathing waters are classed each year as ‘poor’, ‘sufficient’, ‘good’ or ‘excellent’ and have one of these signs displayed to reflect their water quality:

Poor

Poor bathing water quality

Sufficient

Sufficient bathing water quality

Good

Good bathing water quality

Excellent

Excellent bathing water quality

This is part of implementing the ‘revised Bathing Water Directive’ which requires bathing waters to meet ‘sufficient’ or better status.

Currently 11 (13%) bathing waters in Scotland have ‘poor’ status and therefore are failing to achieve the minimum ‘sufficient’ standard. If a bathing water fails the minimum standard for 5 years in a row, then a sign advising against swimming due to poor water quality will be permanently displayed at that beach, like the one below.

Advice against swimming due to permanently poor water quality

Advice against bathing

New Screen

We are now going to ask you to make some choices about beaches in Scotland. You will be asked to choose between different options for:

1. The water quality standard at the beach that you [If Codes 1-8 Or 10 At Q8, Display ‘visit most often’; If Code 9 At Q8, Display ‘have most association with’]

2. The amount of litter and debris at the beach you [If Codes 1-8 Or 10 At Q8, Display ‘visit most often’; If Code 9 At Q8, Display ‘have most association with’]

3. How many Scottish beaches overall fail to meet water quality standards

And:

4. The change (increase) in your household’s annual water charges that would pay for the option.

You will be asked to make 6 choices in total. Each time you will be asked to choose your most preferred option from three alternatives. Below is an example of the choice you will be asked to make.

Rotate First 3 Rows On Card For Each Respondent. Change Order Of Descriptions According To Rotation Of Rows. Do Not Rotate Row For Bill Attribute Which Should Always Be In The Final Row. After The First Rotation For Each Respondent, Maintain The Same Order Of The (Rotated) Rows In The Rest Of The Survey.

Options tables

When making your choices, please consider all aspects of the options presented. For example:

  • You may prefer Option A as you like the reduction in litter at the beach you [If Codes 1-8 Or 10 At Q8, Display ‘visit most often’; If Code 9 At Q8, Display ‘have most association with’] or the low number of beaches overall which fail to meet water quality standards.

Or

  • You may prefer Option B as you like the ‘excellent’ water quality at the beach you [If Codes 1-8 Or 10 At Q8, Display ‘visit most often’; If Code 9 At Q8, Display ‘have most association with’] .

Or

  • Finally you may prefer Option C as you do not think the improvements in Option A or B are worth the increase your household’s annual water charges.

We will now run through the different elements of each option.

New Screen

The first aspect of each option to consider is the water quality at the beach that you [If Codes 1-8 Or 10 At Q8, Display ‘visit most often’; If Code 9 At Q8, Display ‘have most association with’] in terms of its water quality.

Options tables

In making your choices, please remember that a beach with ‘excellent’ water quality is safer to swim in than a beach with ‘good’ water quality, which in turn is better than a beach with ‘sufficient’ water quality. A beach with ‘poor’ water quality is not considered safe to swim in during the bathing season. ‘Advice against bathing’ means that the water quality is permanently ‘poor’.

New Screen

The next aspect of each to consider is the amount of litter or debris on the beach and in the sea at the beach that you [If Codes 1-8 Or 10 At Q8, Display ‘visit most often’; If Code 9 At Q8, Display ‘have most association with’].

Please remember that litter and debris can include:

  • General litter such as plastics, packaging and cigarette ends;
  • Litter related to things people flush down the toilet which don't break down during water treatment such as cotton buds, baby wipes and other sanitary products which have plastics in them;
  • Animal waste, mainly dog mess.
Options tables

In this example:

  • Option A offers a 90% reduction. This means that 9 out of every 10 items of litter and debris currently on the beach would be cleaned up.
  • Option B offers a 50% reduction. 5 in every 10 items would be cleaned up.
  • Option C offers no reduction in the amount of litter and debris.
  • Other options, not presented here, could be a 25% or 75% reduction in litter and debris.

In making your choices, please remember that a 90% reduction in litter means the beach is cleaner than a 75% reduction or 50% reduction, which in turn are cleaner than a 25% reduction in litter. No litter removed means that the cleanliness of the beach will remain as it is now.

New Screen

The third aspect of each option to consider is the number bathing waters in Scotland overall (out of 86 in total) that fail water quality standards. Each sand castle icon represents 2 bathing waters.

Options tables

Please note that currently 11 of the 86 bathing waters (13%) in Scotland are failing to meet water quality standards.

In this example:

  • In Option A, 2 out of the 86 (3%) bathing waters fail to meet water quality standards.
  • In Option B, 22 out of the 86 (25%) bathing waters fail to meet water quality standards.
  • In Option C, 11 out of the 86 (13%) bathing waters fail to meet water quality standards. This is the current level in Scotland.
  • Other options, not presented here, could be 5 (6%) or 16 (19%) bathing waters failing to meet water quality standards.

In making your choices please remember that less than 11 bathing waters failing is better than the current situation. More than 11 is worse than the current situation.

New Screen

The final aspect to consider is the change (increase) in you annual household water charges to pay for the option. Depending on the option, this could be a £10, £20, £35, £45, £60 or £75 increase, or no increase (£0).

When making your choices, please remember that:

  • There are other investments that are funded by water charges and may increase charges
  • Any money you pay for bathing water quality improvements will not be available for you to spend elsewhere
  • Other household bills may go up or down affecting the amount of money you have to spend in general

Please consider your answers carefully. The results from this survey will be used by the Scottish Government to help plan future bathing water improvements. It is therefore important that your answers reflect your views as accurately as possible.

Options tables

New Screen

Finally, please note that Option C will always be the same in each choice. This provides an option that involves no change in your annual water charges and lower levels for the other aspects of option.

Options tables

This type of study needs to consider all combinations of alternatives. So you may find that some of the options in the choices you are asked to make do not make sense. For example, you may find a card where you do not think anyone would ever choose one of the options. If you think one option does not make sense, just choose between the other two alternatives.

New Screen

Ask All

Before Each Package Is Shown Ask The Following Question

Q83. For your first choice, please consider these 3 options. Which option do you prefer?

Present 1 st Choice Card
Display On Screen For Respondent Choice 1 Of 6; 2 Of 6; Etc.
Repeat For Choices 2 – 6

Choice Option A Option B Option C
1 st Card 1 2 3
2 nd Card 1 2 3
3 rd Card 1 2 3
4 th Card 1 2 3
5 th Card 1 2 3
6 th Card 1 2 3

Ask If Option C Was Mentioned At 3, 4, 5, Or 6 Times At Q34, Otherwise Skip To Q36

Q84. You chose Option C in most of the choice questions – that is to pay no additional amount on your water charges. What was the main reason for generally choosing this option?

Single Code – Rotate Options

1 I cannot afford to pay extra money on my water charges
2 I do not visit beaches or have an association with any beaches in Scotland
3 I do not notice litter and debris on the beach
4 I do not go in the water
5 I do not feel individuals should pay (more) for such improvements
6 I believe that people who use beaches most or those living in local areas should pay for the improvements
7 I think money would be better spent on other services/issues (e.g. health care, crime prevention, education, economic growth, job creation, other environment issues, etc.)
8 Some other reason (Please Specify)

Ask All

Q85. Thinking about the choices you made, how important was each aspect of the alternative options to you?

Response Options

Very important
Quite important
Not very important
Not at all important

1 The quality of water at the beach you [If Codes 1-8 Or 10 At Q8, Display ‘visit most often’; If Code 9 At Q8, Display ‘have most association with’]
2 The reduction in litter and debris at the beach you [If Codes 1-8 Or 10 At Q8, Display ‘visit most often’; If Code 9 At Q8, Display ‘have most association with’]
3 The number of Scottish beaches overall failing to meet water quality standards
4 The cost to you household in terms of the increase in annual water charge

Ask All

Please can you tell us your preferred level for each aspect of the options.

Q86. The quality of water at the beach you [If Codes 1-8 Or 10 At Q8, Display ‘visit most often’; If Code 9 At Q8, Display ‘have most association with’] . If cost was not a factor, what would your preferred level be?

Single Code

1 Excellent water quality Skip To Q39
2 Good water quality Ask Q38
3 Sufficient water quality Ask Q38
4 Poor water quality Ask Q38
5 Permanently poor water quality (advice against bathing) Ask Q38
6 This aspect of the options was not important to me in choices Skip To Q39

Ask If Code 2 – 5 In Q37

Q87. Why do you prefer the quality of water at the beach to be [Insert Answer From Q40], instead of excellent?

Multi Code Except For Code 7 Which Should Be Exclusive

1 This aspect of the options was not important to me in choices
2 I do not go into the water
3 The water quality is good enough at the beach I was thinking of
4 I feel that level is of a higher standard
5 I feel that level would cost less
6 I feel that level is good enough to make me happy
7 Don’t know/I did not understand the options
8 Other (Please Specify)

ASK ALL

Q88. Reduction in litter and debris at the beach you [If Codes 1-8 Or 10 At Q8, Display ‘visit most often’; If Code 9 At Q8, Display ‘have most association with’] . If cost was not a factor, what would your preferred level be?

Single Code

1 90% litter removed Skip To Q41
2 75% litter removed Ask Q40
3 50% litter removed Ask Q40
4 25% litter removed Ask Q40
5 No litter removed Ask Q40
6 This aspect of the options was not important to me in choices Skip To Q41

Ask If Code 2 – 5 In Q39

Q89. Why do you prefer the reduction in litter and debris at the beach to be [Insert Answer From Q42] , instead of a 90% reduction?

Multi Code Except For Code 6 Which Should Be Exclusive

1 This aspect of the options was not important to me in choices
2 There is no litter/debris on the beach I was thinking of
3 I feel that level is of a higher standard
4 I feel that level would cost less
5 I feel that level is good enough to make me happy
6 Don’t know/I did not understand the options
7 Other (Please Specify)

Ask All

Q90. The number of Scottish beaches overall failing water quality standards. If cost was not a factor, what would your preferred level be?

Single Code

1 3% of bathing waters fail water quality standards (2 out of 86) Skip To Q43
2 6% of bathing waters fail water quality standards (6 out of 86) Ask Q42
3 13% of bathing waters fail water quality standards (11 out of 86) Ask Q42
4 19% of bathing waters fail water quality standards (19 out of 86) Ask Q42
5 25% of bathing waters fail water quality standards (22 out of 86) Ask Q42
6 This aspect of the options was not important to me in choices Skip To Q43

Ask If Code 2 – 5 In Q41

Q91. Why do you prefer the proportion of Scottish beaches meeting bathing water standards to be [Insert Answer From Q44], instead of only 3% failing?

Multi Code Except For Code 5 Which Should Be Exclusive

1 This aspect of the options was not important to me in choices
2 I feel that level is of a higher standard
3 I feel that level would cost less
4 I feel that level is good enough to make me happy
5 Don’t know/I did not understand the options
6 Other (Please Specify)

If Code 6 In Q37 And Q39 And Q41, Skip To Section G

To conclude this section, we would like to ask you one final question concerning how much you would be willing to pay to ensure that the quality of water at the beach you [If Codes 1-8 Or 10 At Q8, Display ‘visit most often’; If Code 9 At Q8, Display ‘have most association with’] reaches your preferred combination of levels.

Your preferred combination of levels was:

If Code ≠ 6 In Any Of Q37 Or Q39 Or Q41, Display Options Selected In In Q37, Q39 And Q41 As Follows

The quality of water at the beach you [If Codes 1-8 Or 10 At Q8, Display‘visit most often’; If Code 9 At Q8, Display ‘have most association with’] – [Display Response In Q37]

The reduction in litter and debris at the beach you [If Codes 1-8 Or 10 At Q8, Display ‘visit most often’; If Code 9 At Q8, Display ‘have most association with’] – [Display Response In Q39]

The proportion of Scottish bathing waters meeting water quality standards – [Display Response In Q41]

If Code = 6 In Either Q37 Or Q39 Or Q41 But Not All Three Questions Simultaneously, Then For The Questions Where Code = 6, The Corresponding Levels In Q43 Should Be The Current Levels In Scotland, As Follows

If Code = 6 In Q37, Display The Following For The First Attribute In Q43
The quality of water at the beach you [If Codes 1-8 Or 10 At Q8, Display ‘visit most often’; If Code 9 At Q8, Display ‘have most association with’] – good water quality

If Code = 6 In Q39, Display The Following For The Second Attribute In Q43
The reduction in litter and debris at the beach [If Codes 1-8 Or 10 At Q8, Display ‘visit most often’; If Code 9 At Q8, Display ‘have most association with’] – no litter removed

If Code = 6 In Q41, Display The Following For The Third Attribute In Q43
The proportion of Scottish bathing waters meeting water quality standards – 13% of bathing waters fail water quality standards

Q92. What, if anything, is the maximum additional amount you would be prepared to pay on your annual water charges to ensure that the quality of water at the beach you [If Codes 1-8 Or 10 At Q8, Display ‘visit most often’; If Code 9 At Q8, Display ‘have most association with’] reaches these levels?

Please note that you can only enter a number in the box below.

Allow Numerical Responses Between 0 And 999

Section G - Respondent Profile

Finally, we would like to ask you a few questions about you and your household.

Q93. Which the following best describes your ethnic group?

Single Code

1 Scottish/English/Welsh/Northern Irish/British
2 Irish
3 Gypsy or Irish traveller
4 Any other White background (please specify)
5 Mixed - White and Black Caribbean
6 Mixed - White and Black African
7 Mixed - White and Asian
8 Any other Mixed background (please specify)
9 Indian
10 Pakistani
11 Bangladeshi
12 Sri Lankan
13 Any other Asian background (please specify)
14 Caribbean
15 African
16 Any other Black background (please specify)
17 Arab
16 Any other ethnic group (please specify)
17 Prefer not say

Q94. How much do you pay for your water and sewerage services per year? Please provide the total amount.

If you do not know the exact amount you pay per year, please select the range that your total water charges fall in below.


Per month Per year
1 Less than £13 per month Less than £150 per year
2 £13 - £16 per month £151 - £200 per year
3 £17 - £20 per month £201 - £250 per year
4 £21 - £24 per month £251 - £300 per year
5 £25 - £28 per month £301 - £350 per year
6 £29 - £32 per month £351 - £400 per year
7 £33 - £37 per month £401 - £450 per year
8 £38 - £41 per month £451 - £500 per year
9 £42 - £45 per month £501 - £550 per year
10 £46 - £50 per month £551 - £600 per year
11 Over £50 per month Over £600 per year
12 Don’t know Don’t know

Q95. How many people usually live in your household (including yourself)? Please include both adults and children.

Single Code

1 1 person Skip To Q49
2 2 people Ask Q47
3 3 people Ask Q47
4 4 people Ask Q47
5 5 people Ask Q47
6 6 people Ask Q47
7 More than 6 Ask Q47
8 Prefer not to say Skip To Q49
Ask If Code 2 – 7 InQ46

Q96. Are any of those aged 18 or under?

Single Code

1 No Skip To Q49
2 Yes Ask Q48
3 Prefer not to say Skip To Q49

Ask If Code 2 In Q47

Q97. How many of those are:

Multi Code



Aged 0 – 12 months Aged under 5 years Aged 5 - 10 years Aged 11 - 15 years Aged 16 - 18 years
A None 0 0 0 0 0
B 1 1 1 1 1 1
C 2 2 2 2 2 2
D 3 3 3 3 3 3
E 4 4 4 4 4 4
F 5 5 5 5 5 5
G 6 or more 6 6 6 6 6
E Prefer not to say 9999 9999 9999 9999 9999

Q98. Please can you indicate which band best describes your total household income after tax and national insurance deductions? Please include any benefits received or benefits paid directly to your landlord as part of your rent (e.g. housing benefit)

Please remember that all of your answers are confidential. This information will be used to check that we have surveyed a range of people. It will be not be possible to identify any particular individual or address in the results.

Single Code

  Per year Per month
1 Less than £10,000 Up to £833
2 £11,000 - £20,000 £917 - £1,667
3 £21,000 - £30,000 £1,750 - £2,500
4 £31,000 - £40,000 £2,583 - £3,333
5 £41,000 - £50,000 £3,417 - £4,167
6 £51,000 - £60,000 £4,250 - £5,000
7 £61,000 - £70,000 £5,083 - £5,833
8 £71,000 - £80,000 £5,917 - £6,667
9 £81,000 - £90,000 £6,750 - £7,500
10 £91,000 - £100,000 £7,583 - £8,333
11 Over £101,000 Over £8,417
12 Don’t know  
13 Prefer not to say  

Ask If Codes 1-7 Or 10 At Q8

Q99. Have you, a family member or a friend experienced an upset stomach or ear ache in the past that you think was caused by going in the water while at a beach in Scotland?

Single Code

1 Yes
2 No

Ask All

Q100. Are you a member of any of the following organisations?

Multi Code

1 Royal Society for the Protection of Birds
2 Surfers Against Sewage / Marine Protection Society
3 Sailing / boating / surfing club
4 Angling club
5 Friends of the Earth / Greenpeace
6 National Trust for Scotland
7 A local wildlife trust or environmental organisation
8 Other environmental or beach organisation (Please Specify)
9 No, none of these

Q101. Finally, did you think this survey was… Please select all that apply.

Multi Code
Rotate

1 Interesting
2 Too long
3 Difficult to understand
4 Educational
5 Unrealistic / not credible
6 Other - Record
7 None of these


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