Scottish household survey 2018: methodology and fieldwork outcomes

Methodology of the Scottish household survey 2018 and information on fieldwork targets and outcomes.


Primarily, thank you to the 10,532 householders who agreed to fully participate in the survey. Without your goodwill and support the survey would not be possible. We would also like to express our thanks for the commitment and determination of the fieldwork team who collect the data. The Scottish Household Survey data is collected from homes all over Scotland by a team of around 100 interviewers, 50 surveyors and a small number of Regional Managers.

Thank you to all the people involved in the development, implementation and reporting of the Scottish Household Survey results.

Special thanks go to Ipsos MORI for their continued support and advice across all aspects of the survey management and equally to CA Design Services who organise the physical fieldwork and manage the telephone helpline and BRE who conduct modelling with SHS data.

Thanks also the Office of Chief Statistician team, Scottish Government, for their contributions to this report and all of the lead analysts in the Scottish Government for their contributions to the main report.

Comments and Suggestions

We are committed to continual improvement and would welcome any comments or suggestions on how the SHS Methodology and Fieldwork Outcomes report, or any other reports or releases, could be improved or adapted in the future. Similarly, if you have any enquiries on any aspects of the survey development then we would welcome your opinions or questions. Please contact the SHS Project Team.

SHS Project Team
Communities Analysis Division
Victoria Quay



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