Publication - Statistics
The Anholt-Ipsos Nation Brands IndexSM: 2020 Report for Scotland
Published:
23 Feb 2021
This report discusses the 2020 findings from the Anholt-Ipsos Nation Brand IndexSM (NBI) survey. NBI data are used to report on the International Indicator on 'Scotland's reputation'.
53 page PDF
2.2 MB
53 page PDF
2.2 MB
Supporting files
The Anholt-Ipsos Nation Brands IndexSM: 2020 Report for Scotland
Infographic: Scotland's Reputation 2020