A range of communications and marketing activity will be undertaken to ensure those eligible for vaccination in autumn/winter are aware of the programme and the benefits of vaccines and are encouraged to come forward when invited.
A national marketing campaign will take place, supported by a range of activity aimed at the wider eligible population as well as targeted activity aimed at specific communities or groups.
Public Health Scotland will produce and make available a range of national accessible information materials to support informed consent for all eligible cohorts.
And NHS Inform will continue to provide up to date information on the programme. Read more: Winter vaccines
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