15. Paper Manufacturing Sector
Industry Aspirations to 2030
The sector aims to diversify and become more environmentally friendly to curb potential industry decline.
The sector sees opportunities to:
- diversify into other markets to attempt to curb decline whilst simultaneously preserving the expertise and infrastructure already in place;
- pivot quickly into emerging markets. Some companies in the paper sector were able to quickly manufacture personal protective equipment (PPE) for the NHS at the beginning of the pandemic, due to already having the necessary equipment to do so; and,
- green development. Paper packaging is a more environmentally friendly alternative to other packaging material, such as plastics.
The industry faces a number of challenges through changes in consumer demand. The sector has declining levels of activity and operate in an increasingly challenging market where consumer habits are shifting towards a more environmentally friendly digital demand. Newspaper and magazine physical printing and publishing is in decline and most printing SMEs struggle to win contracts and rely on public bodies as clients. Additionally, integrating digital platforms into the industry will be a challenge.
Ongoing and Planned Activity for Industry
Print Scotland, the Scottish trade association, concentrates predominantly on provision of skills training and general advice.
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