Rethink Dementia Marketing Campaign Evaluation – 2024/25
An overview of the Dementia campaign, which ran across September and into October 2024, including independent evaluation results.
7. Campaign materials
TV
Link to Rethink Dementia advert
Out of home posters
The print creative highlights the ‘ME’ in dementia and normalises continuing to do ordinary things together.
Contact
Email: sgmarketing@gov.scot