Scottish Government advertising spend on social media platform X: FOI release
- Published
- 12 March 2025
- Topic
- Money and tax, Public sector
- FOI reference
- FOI/202500451618
- Date received
- 6 February 2025
- Date responded
- 27 February 2025
Information request and response under the Freedom of Information (Scotland) Act 2002.
Information requested
A record of all spending by the Scottish Government and associated departments on any advertising on the social media platform X (formerly Twitter) since October 27th, 2022. Please break this down by month and from which project and/or department.
Response
Since 27 October 2022, the following spend has been allocated to X (formerly Twitter) for advertising purposes:
|
November 2022 |
Autumn Winter Vaccine Campaign |
£14,650.00 |
|
December 2022 |
Autumn Winter Vaccine Campaign |
£2,956.00 |
|
January 2023 |
Mind to Mind (Adult Mental Health) Campaign |
£3,141.00 |
|
February 2023 |
Mind to Mind (Adult Mental Health) Campaign |
£2,159.00 |
|
March 2023 |
Mind to Mind (Adult Mental Health) Campaign |
£4,320.00 |
|
Total spend |
|
£27,226.00 |
About FOI
The Scottish Government is committed to publishing all information released in response to Freedom of Information requests. View all FOI responses at https://www.gov.scot/foi-responses.
Contact
Please quote the FOI reference
Central Correspondence Unit
Email: contactus@gov.scot
Phone: 0300 244 4000
The Scottish Government
St Andrew's House
Regent Road
Edinburgh
EH1 3DG
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