Marketing spend 2019-2021: FOI release

Information request and response under the Freedom of Information (Scotland) Act 2002

Information requested

How much money the Scottish government has paid to external PR companies in the years 2020 and 2021 to date and the nature of the campaigns that they have been employed to undertake directly relating to enhancing the image of the Scottish government.


The Scottish Government publishes it’s media spend on an annual basis, broken down by financial year.

This includes PR spend, broken down by campaign. You can find links for the financial year reporting periods 2019-20 and 2020-21 below.

2019/20 –
2020/21 –

The total spend to date in 2021-22 (from 1 March 2021 to 31 August 2021) is £227,304. No marketing campaigns have been undertaken that directly relate to enhancing the image of the Scottish Government.

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Please quote the FOI reference
Central Enquiry Unit
Phone: 0300 244 4000

The Scottish Government
St Andrews House
Regent Road

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