Direct communications and information is a key area of support that Scottish Government provides to people at higher risk. We wanted to understand what individuals thought about the communications and how helpful they were.
91% of respondents found the direction communications from the Scottish Government either very or somewhat helpful.
The majority of respondents (81%) felt that they were receiving about the right level of communication from the Scottish Government about shielding. However, 15% still felt there was not enough communication. It is unclear what more they would expect to hear about or why it has not been enough, but early insight from in-depth interviews which followed the survey have highlighted people feeling unsupported once shielding was paused.
What communications respondents have received since July 2020
|Letter(s) from the Chief Medical Officer
|A booklet called ‘Balancing the risks of daily activities during coronavirus’
|A Christmas card with information on how to stay safe over the festive break
|Can’t remember/don’t know
|I have not received any letters or leaflets from the Scottish Government since July 2020
Percentages do not add up to 100 as respondents could select multiple options
Helpfulness of letters and leaflets
|Neither helpful or unhelpful
Feedback on volume of communication about shielding
|Too much communication
|About the right level of communication
|Not enough communication
There is a problem
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