Information

Student Awards Agency (SAAS) social media spend: FOI release

Information request and response under the Freedom of Information (Scotland) Act 2002


Information requested

Please include the information for each of the following periods; 2019-20, 2020-21, 2021-22:
• The total spend by the organisation on social media advertising, including a breakdown by year and by form of social media (e.g. Twitter, Facebook, LinkedIn, etc.)

If it is not possible to provide the information requested due to the information exceeding the cost of compliance limits identified in Section 12, please provide advice and assistance, under the Section 16 obligations of the Act, as to how I can refine my request.

Response

  • 2021/22- Meta (Facebook/Instagram) – £21,885 and Twitter – £8,040
  • 2020/21 -Meta (Facebook Instagram)- £32,595
  • 2019/20 - Meta - £6,000
  • Overall Total = £68,520

About FOI
The Scottish Government is committed to publishing all information released in response to Freedom of Information requests. View all FOI responses at http://www.gov.scot/foi-responses.

Contact

Please quote the FOI reference
Central Enquiry Unit
Email: ceu@gov.scot
Phone: 0300 244 4000

The Scottish Government
St Andrews House
Regent Road
Edinburgh
EH1 3DG

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