Creative Industries Leadership Group


The Creative Industries Advisory Group (CIAG) was established in January 2017 to advise Scottish Ministers on how to support, grow and realise the potential of Scotland's creative industries sector, one of the six Scotland’s growth sectors in which Scotland has a distinct comparative advantage, and ensure that the sector can fully support our economy, with fair work at its heart, economic growth, net zero targets and wellbeing. 

Since that time the landscape in which the creative industries work has changed considerably, bringing significant disruption but also opportunities for the sector. This makes it even more important for the creative industries to come together as a sector, articulate its needs, realise its potential and provide advice to Ministers. This includes, but is not restricted to, the following areas: skills, training opportunities, business models and workplace innovation, the relationship between industry and education, fair work practices, business creation, international trade, place, and the transition to net zero. 

The strengthened remit of the group is reflected in the change of its name to the Creative Industries Leadership Group (CILG). 


The purpose of the Creative Industries Leadership Group is to:

  • provide a forum enabling the sub-sectors across the creative industries to engage with each other and with the Scottish Government in an effective and collaborative way to discuss and agree issues of strategic relevance to the whole industry, and to identify the support is required to help the creative industries sector in Scotland to meet its ambitions and reach its full potential
  • provide the creative industries with a collective voice and a higher profile: (1) the strategic importance of the creative industries to Scotland’s economy; and (2) how and in what ways the creative industries can fully support our economy, with fair work at its heart, economic growth, and wellbeing;
  • identify and instigate opportunities to boost the growth and competitiveness of the creative industries, with the Scottish Government providing support, including partnership support, where appropriate
  • in light of the continued impact of the COVID-19 pandemic, consider and advise on ways of promoting the recovery and further development of the creative industries
  • provide horizon scanning and strategic insights into new developments and initiatives affecting the creative industries
  • respond to priorities for the creative industries set out by the Cabinet Secretary for the Economy, Fair Work and Culture, and other Ministers, to support, grow and realise the potential the sector
  • enhance collaboration between the creative industries, the public sector and other stakeholders, including trade bodies and membership organisations, to enable creative ideas, creative people and creative businesses to emerge, develop and flourish. This includes engaging with representative creative industry groups (for example, SCAN, Publishing Scotland, Craft Scotland, PACT and TV Working Group) to help build cohesion in the wider creative industries sector and support collective positions and contribute to global trends
  • engage at a strategic level with other groups in the public sector landscape, to influence and shape long-term thinking
  • contribute to the work of the National Partnership on Culture on agreed priorities for the culture sector and cultural renewal in Scotland with a particular focus on the creative industries.

Terms of reference


The main meeting of CILG will be held 4 times a year. Two meetings will be co-chaired by Ministers and the other two by industry. The meetings in spring and autumn will be co-chaired by the Cabinet Secretary for the Economy, Fair Work and Culture alongside an industry co-chair. The Minister for Business, Innovation and Energy will also be a member. At these meetings other relevant Ministers can attend to speak to or participate in agenda items relating to their portfolio. 

CILG will be co-chaired by a representative from the creative industries, who will act as industry co-chair at each of the main meetings of CILG. The industry co-chair can also chair working groups, or appoint co-chairs or CILG members as  working group chairs. 

Membership of CILG will include practitioners, decision makers and leaders from the creative industries, with proven experience, influence and impact. Members do not need to represent the whole sector, and not all sectors need be represented.  With the exception of appointees from the trade unions and guilds, members are not representatives of the organisations for which they work. 

Relevant creative, economic, skills, higher and further education and other public agencies will be invited as observers on the main group. 

Membership of the group will be reviewed regularly to ensure it is focused and concise.

Where members have failed to attend for three or more meetings of the main group, unless they have reasonable excuse, they will be asked to step down as members. 

Working groups 

CILG will be supported by a number of short-life working groups. They will consider specific issues of strategic importance to the growth and development of the sector, and be developed on the basis of industry demand and policy direction/opportunity. 

The working groups will report to the main group to support its focus. It is expected that the working groups will bring forward short updates to the main meeting along with update paper(s). Update reports will be delivered by industry members.

Each working group will have a terms of reference, work plan and timescale of operation and the ability to continue their lifespan; all of these will be agreed by the working group and the main CILG group. 

Each working group will be chaired/co-chaired by a member of CILG who will be responsible for ensuring that it reports to the main  CILG as expected. Membership of working groups will be drawn from the main CILG and from wider organisations as needs require, with the chair/co-chair determining this in consultation with  members and secretariat. Working groups, at the discretion of the chair, may establish and manage short-life task groups as necessary to  undertake their work. 

Focus of working groups

The focus of the working groups will be agreed by CILG. 


The main group of CILG will meet four times a year. Working groups will meet as frequently as necessary to conduct their business in order to ensure continuity with the overarching purpose of CILG.

Meetings of CILG and its working groups can meet virtually or in person. The Scottish Government will provide venues and refreshments for meetings. Facilities will be made available for remote meetings. 

Participants are encouraged to have free and frank discussions. The group will operate under Chatham House rule and any code of conduct applying to the group. Scottish Ministers, special advisers and the Permanent Secretary are covered by the terms of the Lobbying (Scotland) Act 2016.  

A summary of the discussions and action points will be published on the Scottish Government website after the contents have been agreed by Ministers and members.

Any public communication by an individual member or group of members regarding the group's discussion and activities should be shared for agreement in advance with the Secretariat and other members.

Membership is on a voluntary, non-remunerated basis. Appointment is not a public appointment and is not subject to the public appointments process. 

Self-employed members will be remunerated for travel expenses in line with Scottish Government rates and conditions of payment. 

Members will be expected to read papers for meetings and prepare for each meeting in advance. Meetings of the main group will usually last for two hours. Where they are not held by virtual means they will have a pre-meet refreshment and the opportunity for members to meet and discuss. There will be opportunities for tours of meeting venues either before or after the formal meeting. 

Relations with other industry groups 

CILG, or some of its members, may meet with other Scottish Government Industry Leadership Groups to discuss cross-cutting issues, sharing practices and learning, particularly in relation to COVID-19 recovery activities and the move to net zero. 

Opportunities for wider sector development 

CILG will create and update a sector asset register identifying key areas of skills and competencies to enable faster, more informed response to opportunities for inward investment and to collective national challenges. 


All of the work of CILG will be aligned to, and measured by, the National Performance Framework. It will be focused on impact rather than activity. 


Scottish Government will provide the secretariat for the Leadership Group. Secretariat for the  working groups will be agreed with the co-chairs and the Scottish Government. Scottish Government partners can also provide secretariat for the working groups. 

Review of CILG 

The purpose, impact, effectiveness and future of CILG will be reviewed towards the end of an industry co-chair’s term of office. 


Scottish Government:

  • Jenny Gilruth, Minister for Culture, Europe & International Development

Creative industries:

  • Brian Coane, The Leith Agency / Institute of Advertising Practitioners Scotland (and co-chair of the Creative Industries Leadership Group)  
  • Carol Sinclair, Carol Sinclair Ceramics
  • Lorna Macaulay, The Harris Tweed Authority
  • Chris Hunt, freelance creative
  • Janice Kirkpatrick, Graven
  • Dougal Perman, Scottish Music Industry Association
  • David Eustace, Creative Consultant
  • Colin Anderson, Denki
  • Cameron Fraser, Ko Lik Animated Films
  • Pamela Tulloch, Scottish Library and Information Council
  • Sarah Cameron, Senscot
  • Jane Muirhead, Raise the Roof Productions
  • Jenny Todd, Former Publisher Canongate Books and Penguin, and Publishing Consultant
  • Alex Smith, XpoNorth
  • Rachael Brown, Cultural Enterprise Office
  • Richard Scott, Axis Animation
  • Jacqueline Donachie, artist, Glasgow Sculpture Studios

Scottish Government staff:

  • Jonathan Pryce, Director for Culture, Tourism and Major Events
  • Mary McAllan, Director for Economic Development
  • Simon Cuthbert-Kerr, Head of Creative Industries, Screen and Media
  • Heather Holmes, Strategic Policy Manager, Creative Industries and Media Policy


  • Clive Gillman, Director of Creative Industries, Creative Scotland
  • Derek McCrindle, Head of Place, Scottish Enterprise 
  • David Martin, Creative Industries Skills Manager, Skills Development Scotland
  • Iain Hamilton, Creative Industries Manager, Highlands and Islands Enterprise
  • David Smith, David Smith, Director of Screen, Screen Scotland 
  • Claire Renton, Head of Area Operations, South of Scotland Operations 
  • Andre Reibig, Scottish Funding Council