XX Commonwealth Games Visitor Study: Visitor Survey Results Report

This report provides the survey results from the XX Commonwealth Games Visitor Survey.


List of Figures

Figure 2.1. Volumes of visitors attending Glasgow 2014 and Festival 2014

Figure 2.2. Place of residence of visitors to Glasgow 2014 & Festival 2014

Figure 2.3. Type of visit by events attended

Figure 2.4. Place of residence of visitors by trip type

Figure 2.5. Place of residence if UK visitors by trip type

Figure 2.6. Party composition – Glasgow 2014 & Festival 2014 visitors

Figure 2.7. Age profile of adult visitors

Figure 2.8. Working status profile

Figure 3.1. Rating quality of experiences (excluding Don’t Know responses)

Figure 3.2. Likelihood of returning to Glasgow in next 5 years

Figure 4.1. Influence of events on decision to visit

Figure 4.2. Information sources used to plan trip

Figure 5.1. All modes of transport used to reach Scotland by place of residence (modes used by 1% or more of all visitors)

Figure 5.2. All modes of transport used to reach venue on day of interview by type of trip

Figure 6.1. Cultural events and activities attended – locations

Figure 6.2. Cultural events and activities experienced during Games period

Figure 6.3. Culture 2014 – awareness and attendance by residence

Figure 7.1. Average spend per day, excluding accommodation, by place of residence

Figure 7.2. Average spend per trip on overnight accommodation by place of residence

Figure 7.3. Average spend per day, excluding accommodation, by events attended

Figure 7.4. Average spend per trip on overnight accommodation by events attended

Figure 7.5. Distribution of visitors spend by trip type

Figure 8.1. Percentage of overnight visitors staying overnight in each mainland Scotland local authority area during visit

Figure 8.2. Average length of stay (nights) by place of residence

Figure 8.3. Accommodation used during visit

Figure A.1. Place of residence of visitors by events attended 55

Figure A.2. Place of residence of visitors by trip type 56

Figure A.3. Age profile by events attended 57

Figure A.4. Working status profile 58

Figure A.5. First visit to Glasgow 58

Figure A.6. First visit to Scotland 59

Figure A.7. Likelihood of returning to Glasgow in next 5 years 60

Contact

Email: Duncan Whitehead

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