4. SUPPORTING SCOTLAND'S EMPLOYERS
Scotland's full economic recovery must be led by businesses. The task for the Scottish Government and its agencies is to maintain a flexible, responsive approach to support employers and their employees as changes to the Scottish economy unfold over the short, medium and long term. Through the alignment of key services and interventions, and by maintaining the focus on those key sectors and high participation sectors that best exploit Scotland's global competitive advantages, we can create a supportive framework for sustained improvement in productivity levels and future economic growth.
In the modern global economy it is vital that businesses can retain and attract workers with the skills needed to compete both at home and abroad, developing new supply chains and taking advantage of the latest research and development and new technologies to boost innovation. The ambition for a highly and relevantly skilled workforce is clear but to increase productivity the improvements in the supply of skills must be matched with the right conditions for these skills to be absorbed and used effectively by employers. Businesses' demand for skills derives fundamentally from their needs and ambitions. More effective leadership and management is needed to raise business ambition and to help increase the capacity of firms to realise their ambitions. Clearly raising ambition is more than just a product of leadership and management development and this refreshed skills strategy must be seen against the wider context of the Government Economic Strategy.
The supply of skills, training and qualifications must be flexible to respond effectively to employer needs and to future economic opportunities. More employers, particularly in SMEs who account for around 99% of all enterprises and over 50% of overall employment in Scotland, and employees must also be encouraged and supported to both invest in and better use skills to achieve stronger growth. It is important that skills and leadership support are set in the context of and integrated within a company's wider business plan.
To support Scotland's employers the policy commitments include:
- helping to progress the implementation of an action plan to encourage progressive and innovative leadership and management, working in partnership with enterprise agencies and others;
- strengthening the support for workplace cultures that enable people to perform at their best;
- working with employers and trade unions to better understand and inform business skills needs and ensure that skills provision is responsive to this and emerging local and international opportunities;
- SDS working with partners and industry to produce a Skills Investment Plan for each of the key sectors;
- ensuring that Scotland's key and high-participation sectors have access to the skills they need and for provision to be targeted appropriately;
- continuing to invest in universities to provide higher level skills and further improve the exchange of knowledge from universities into Scottish industry;
- ensuring investment in colleges provides the intermediate and higher levels skills crucial for growth and supports the range of training opportunities open to employers;
- continuing to promote the Modern Apprenticeship programme as an appropriate workforce development tool;
- working with the SSCs and other industry bodies on the implementation of the Flexible 5,000 training places for 2010-11, placing them at the heart of Scotland's skills and training development;
- ensuring that flexible skills and training systems can help develop the skills necessary to exploit the opportunities that will arise in the low carbon economy; and
- capturing the benefits of SCQF in supporting employers and workforce development.
Building better businesses
The key sectorsTo expand Scotland's areas of international comparative advantage, the Government Economic Strategy brings focus to building critical mass in a number of key sectors with high growth potential and the capacity to boost sustainable economic growth and productivity. These are: financial and business services; energy; tourism; life sciences; food and drink; the creative industries; and universities. There are also a number of core or enabling sectors in Scotland (including manufacturing, construction and retail) which sustain employment in the wider economy. In addition, investing in people and modernising labour markets is one of the four priority areas of the Lisbon strategy and the European Commission has set out its "New Skills for New Jobs ( NSNJ) Initiative" to better anticipate skills needs, up-skilling and better matching of skills and jobs. Using European Social Funding in a more strategic way will be vital in ensuring that the NSNJ initiatives and Scottish Strategies are drawn together by encouraging activity giving the greatest value added for the remaining ESF funding in the 2007-2013 programme, as well as a lasting legacy well beyond the end of this programme and into the 2014-2020 period.
This approach to the key sectors will continue to be taken forward by business opportunity driven Industry Advisory Groups supported by the public sector. Skills services will continue to be aligned to demand identified by the Industry Advisory Groups, supported by evidence from improved Labour Market Intelligence and developed in conjunction with SSCs.
The ambition is to deliver a skills system that is responsive to the future growth objectives of the key sectors individually and collectively, addressing the demographic profiles within the current workforce and anticipating the future skill challenges which new technologies and business growth opportunities will present. The Industry Advisory Groups offer Scotland the opportunity to harness and exploit insights into the growth opportunities of the key sectors and their supply chain.
A clearly articulated and well communicated statement of industry skills development needs - Skills Investment Plans - will allow key agencies to play their part in contributing to the delivery of the industry-led strategies. The joint SDS and SFC Skills Committee will provide advisory support to guide strategic development and new forms of collaboration across the skills system. This will form part of the step change required in the alignment between partners to ensure we increase the collective impact on our Economic Strategy.
Actions must be dynamic, measureable and focused on the developments which will contribute to sustainable economic growth. Shared development of Skills Investment Plans by the private, public and third sectors will ensure greater ownership and stewardship of these critical investments, helping attract new talent to sectors, enhance workforce productivity and enable achievement of ambitious growth objectives.
SDS is working towards the development of a Skills Gateway for each of the key sectors and is working with partners, including SSCs, to determine what is required in addition to the core service that SDS will develop for business customers across all sectors. These Skills Gateways will help employers, individuals and training suppliers to access relevant information and services. In addition, SDS will work with SSCs and other industry bodies to promote Modern Apprenticeships to businesses in Scotland as a mechanism for enhancing longer term improvements in skills use, productivity and growth.
EnergyEnergy powers the Scottish economy, and this is reflected in its status as a key sector and cornerstone of our Economic Strategy. Direct employment in the sector stood at 42,000 in 2008 (around one quarter of total GB employment) with many more supported through the wider supply chains. Anticipating the precise scale of the potential employment growth in this sector is a challenge, and SDS has been working with the Scottish Energy Advisory Board, and its three subgroups - Oil and Gas, Renewables, and Carbon Capture & Storage/Thermal Generation, to better understand the skill demands and requirements for the sector. It is likely that the number of people required to fill emerging vacancies across the sector will grow significantly in the coming years as Scotland's energy production comes increasingly from renewable sources. Oil and Gas production will continue for many years to come, but recovery of these remaining barrels while also supporting subsea growth, will be increasingly challenging, both technically and commercially, requiring high levels of skill.
Moreover, expanding Scotland's renewable capacity will create a demand for manufacturing and construction jobs, which will occur in parallel with on-going demand in traditional sectors. The more traditional sectors also face challenges over the coming years as they have a disproportionately ageing workforce, requiring significant new entrants as replacement if they are to maintain productions levels.
An Energy Skills Investment Plan will be produced later this autumn, setting out a series of actions to address the impact of investment on the demand for skills, raise awareness of employment opportunities, alleviate skills shortages, and increase skill levels in the sector.
Skills for a low carbon economyScotland is committed to ambitious statutory emission reduction targets of 42% by 2020 and 80% by 2050 8. The low carbon transition will fundamentally transform the Scottish economy. To manage this transition effectively, while at the same time maximising Scotland's economic potential within a global context, requires a high level of ambition, focus and collective alignment of effort. The implications are far-reaching across the whole of the economy. There are significant opportunities to develop new, low carbon products and services to both accelerate economic recovery in the short-term as well as drive long-term sustainable economic growth. In short, 'low carbon' is an environmental and economic imperative.
Scotland has comparative advantages: its research strengths, its innovative business base and its geography. There are key opportunities in:
- Renewable energy (especially offshore wind, wave/tidal and carbon capture/storage);
- Environmental and Clean Technologies;
- Other Key Sectors and Growth Industries; and
- Resource efficiency for all businesses.
The transition brings primary opportunities for Scotland and will lead to the development of major new industries, employment opportunities and skills requirements as well as the decarbonisation of all businesses and sectors. Recent research has shown that the Scottish Low Carbon and Environmental Goods Sector was worth £8.5 billion in 2007-08 and is forecast to grow to around £12 billion by 2015/16 9. It is now estimated that concerted action combined with an expanding global market could increase low carbon employment in Scotland to around 130,000 by 2020 from the current figure of some 70,000 10. An additional 26,000 jobs are forecast in renewables, 26,000 jobs in emerging low carbon technologies and a further 8,000 jobs in environmental management.
The Scottish Government will shortly publish our Low Carbon Strategy, which will set out how the transition to a low carbon economy will be promoted and provide strategic direction for the public and private sectors alike. Its role is to help drive growth and productivity improvements, create a high growth, high value, low carbon economy and business opportunities and jobs. We are determined to act as a model of best practice in tackling climate change. This can only be achieved by working with stakeholders to identify the potential opportunities and challenges faced and ensure there are flexible systems that can deliver skilled individuals to take full advantage of the opportunities that will arise.
Our Energy Efficiency Action Plan will set out the objective to assess the skills requirements to support the improvements in energy efficiency and microgeneration required to meet Scotland's climate change targets and to keep Scotland's workforce competitive in the low carbon economy. A skills group will be established to develop and implement a skills framework that outlines the specific energy efficiency training interventions required and how these will be delivered.
Through the Renewables Action Plan Skills Framework the Scottish Government will work with partners to better understand future skills requirements, improve recruitment and sector attractiveness, ensure adequate training provision to meet sector needs, and develop suitable qualifications for use in schools, universities, colleges and workplaces.
Building on success - tourismThe Scottish Tourism Forum and People 1st have been working in partnership with the Institute of Hospitality, VisitScotland, SDS, Springboard and Hospitality Industry Trust Scotland, to form a new industry led National Skills Group to act as the authoritative industry voice on the current and future skills needs of the tourism sector. Working under the banner of the Tourism Framework for Change Strategy they published their action plan in March. The group is now looking at mapping each agency's support which will help inform a more coherent approach to supporting the sector. The recently formed Tourism Leadership Group is also aiming to develop a refreshed tourism strategy setting out priorities for action. This is likely to include the need to improve skills across the sector and the above action plan will help inform this.
The Scottish Government supports the implementation of the five-year plan, which focuses on increasing the number of young people and job seekers into the industry to meet future skills requirements and, through increasing the uptake and profile of Modern Apprenticeships in the sector, raising the skills levels of those entering and working within the sector. The plan also focuses on improving and simplifying employer access to up-to-date information on qualifications and skills provision for the sector. Examples of local tourism initiatives which will be supported as part of the plan include an industry led Tourism and Hospitality Leadership Business School for Scotland, the Glasgow Tourism Service Initiative, and the North Highland College Burghfield Training Hotel.
Creative industriesThe creative industries in Scotland support over 60,000 jobs and contribute annually £5.2 billion in turnover and £2.4 billion GVA to the Scottish economy. There is potential for significant future growth in the sector, driven in large part by constant innovation by individuals with new skills and approaches.
Both Skillset and Creative and Cultural Skills SSCs published revised strategic skills assessments for Scotland in February 2010. These strategic documents present a clear analysis of the strategic skills issues across the full creative industries footprint, and enjoy the full support of industry and all major stakeholders. Both SSCs also collaborated at a UK-wide level to produce the first ever Strategic Skills Assessment for the entire creative industries sector across the UK which reveals much common ground.
These strategies build on a significant track record of success ranging from enhanced CPD provision and management and leadership training, to new apprenticeship routes and major developments in further and higher education. Indeed Skillset's unique approach to industry accreditation through the establishment of its Film and Media Academy network attracted significant long-term investment from the SFC, while CCSkills Creative Apprenticeships have created valuable new access routes into the sector for non-graduates.
In anticipation of the establishment of Creative Scotland in 2010, the Scottish Creative Industries Partnership Coordination Group ( SCIP) was established in early 2009 to bring together Scotland's main public sector organisations to examine the opportunities to enhance the international competitive position of the sector. Skills development is crucial to this and SDS and the SFC are collaborating with the SSCs to develop a Creative Industries Skills Action Plan to foster a step-change in the way in which learning and skills development for Scotland's creative industries and practitioners are supported. Implementation of this plan will begin in late 2010.
Financial and business servicesThe financial services industry in Scotland continues to make a significant contribution to the economy and accounts for around 8% of the country's GDP. The global financial services industry is in a period of major change and the outcome of these changes present new challenges and opportunities for the industry here in Scotland. Our ability to positively exploit these opportunities will depend on our ability to provide a flexible, responsive skills base. The newly established Financial Services Skills Employer Council, together with the Financial Services Skills Council ( FSSC) and SDS, will support the drive to take Scotland's financial services talent to world class levels by directly matching skills provision to the needs and priorities of Scotland's financial services sector.
Food and drinkThe food and drink sector accounts for a significant part of the Scottish economy. Scotland Food and Drink, the Industry Advisory Group, has set out their ambition of reaching sales of £12.5 billion by 2017. Achieving this will require a wide range of skills, knowledge and expertise. The Food and Drink Skills Strategy Group will be supported in their development of a strategy to meet the skills needs of the sector. A Scotland Food & Drink National Skills Academy will be launched later in 2010 and will act as a key mechanism for stimulating latent demand for skills support within the sector.
Life sciencesThe Scottish Life Sciences Cluster is estimated to contribute £1.3 billion to the Scottish economy each year and has the potential for significant growth. The industry led Life Sciences Strategy sets out a vision for 2020 which looks to achieve critical mass in the life sciences sector in Scotland stating that Scotland will have 'a globally oriented, sustainable, fully connected life sciences sector built on collaborative action that exploits strengths in scientific excellence, financial services and innovative business models and develops, retains and builds upon Scotland's talents'. In working towards this vision successful programmes have been implemented, such as Innovate with an Apprentice and Science Graduates for Work, and will continue to support skills development and use within the sector through the Industry Advisory Group and SSCs.
Public sector skillsThe public sector accounts for around one fifth of output in Scotland and around one quarter of total employment. This amounts to employment for over 600,000 people, with around 300,000 of these in local government and around 160,000 in the NHS, and covering a substantial range of vital skills. The pressure on public finances in Scotland will increase the demands on Scotland's public sector workforce against the backdrop of a likely falling employee headcount. High concentrations of public sector employment within more remote parts of Scotland mean that reductions in public sector spending may have disproportionate impacts. This makes clear both the importance and challenge of maintaining high-quality public services that are responsive to local needs. To help achieve this the Scottish Government will work with local government and other public sector partners to ensure a flexible, responsive approach to skills development and use across the public sector as the implications of spending decisions evolve.
High participation sectorsIn Scotland there are a number of high participation sectors, including the retail, construction and care sectors which are crucial to our future economic success and employment prospects. The recession has impacted on these sectors in a number of ways. Through the recovery period it is likely that they will be subject to change, whether that be technological change, adapting to a new business environment, or taking advantage of new economic opportunities as they emerge. These changes will place new demands on skills and it is clear that the skills system must be responsive to these needs. The Alliance of Sector Skills Councils Scotland, individual SSCs and other industry bodies will have a key role in ensuring the strategic skills requirements and opportunities of these industries are made clear.
Universities and the economyNew Horizons, the report from the Joint Future Thinking Taskforce on Universities, led to universities being recognised as Scotland's seventh key sector in their own right. This is in part to acknowledge that the success of the other key sectors is dependent on the availability of high level skills. It is also an acknowledgement of the recent research that confirms the substantial contribution Scotland's higher education sector makes to the Scottish economy. Investment in universities will continue to develop the higher level skills, research and knowledge exchange that will drive forward innovation and higher rates of productivity and economic growth. For their part, Scotland's universities will continue to provide higher level skills training through undergraduate and postgraduate degrees; provide opportunities for advanced study and employment in a range of basic and applied research disciplines within the university sector; create an academic infrastructure which encourages scientific and technological inward investment; and stimulates innovation and growth through the creation of new knowledge and its application.
University researchThe university research base is of strategic importance to Scotland's future prosperity. The challenge is to improve the translation of knowledge from universities into Scotland's businesses. Scotland's universities have a strong track record in developing spin-out companies, although as yet few of these have grown to a significant scale. Recent initiatives supported by the SFC are attempting to stimulate greater demand from specific key sectors for the knowledge created by higher education institutions. Support will continue for SPIRIT, a new strategic knowledge exchange grant that offers different opportunities for the development of novel and collaborative approaches to knowledge exchange. The success of the SFC's Innovation Voucher Scheme will also be built upon by assisting the development of more new products and processes to benefit businesses, institutions and the Scottish economy.
Knowledge exchange and innovationThe world class knowledge, ideas and expertise in universities, research institutes and colleges in Scotland can be used to stimulate innovation in businesses and public services and enhance competitiveness and growth. Key to translating Scotland's skills and research strength into economic success is the ability to commercialise. There are strong links between universities, research institutes, and colleges and Scotland's business base which are delivering real benefits for the economy. A recent survey 11 showed that income from commercialisation activity for Scottish Higher Education Institutions increased by 6% to £331 million between 2007-08 and 2008-09 while a separate independent report 12 highlighted the significant contribution made by the research institutes in the rural affairs and environment sectors in Scotland.
The supply of new knowledge and learning being produced does not, however, transfer automatically into commercialisation and higher productivity. Scottish businesses, dominated by SMEs, and the research community can find it difficult to engage effectively. The SFC, Scottish Enterprise and Highlands and Islands Enterprise will therefore work even more closely together to ensure improved alignment in the public sector approach to supporting knowledge exchange and innovation. The Scottish Government is providing businesses with access to commercialisation support and help with leadership and management to recognise new commercial opportunities. A new Scottish Enterprise Innovation Service is helping businesses assess how to use innovation as a driver of competitive advantage while support will continue for services such as knowledgescotland, aimed at improving knowledge exchange between Scottish scientists and policy makers, and Interface, which seeks to stimulate innovation and match industry with the expertise, knowledge and research facilities available in universities and research institutes.
Colleges and workforce
training opportunitiesScotland's colleges make a significant contribution to the range of training opportunities open to employers of all sizes across Scotland. A substantial part of the investment in colleges goes toward supporting this. Scotland's economic geography will change over the next decade. As businesses seek to take advantage of new economic opportunities, colleges will play a fundamental role in developing the skills and expertise that will be required to exploit them.
Skills for ICT and broadbandIt is estimated that Information and Communications Technology ( ICT) accounted for almost half of productivity growth in the European Union in the period 2000-2004. Scottish Government research from 2007 found that the economic impact of broadband to Scotland, by market sector Gross Value Added, was estimated to be £3.4 billion (2000 prices) higher than it would have been otherwise, as a result of broadband availability. The extent to which Scotland successfully exploits ICT, relative to our competitors, will be a significant factor in our ability to increase sustainable economic growth. The ICT skills (or 'e-skills') of individuals and businesses will be key to Scotland's exploitation of the ICT opportunity. At the individual level, an increasing number of jobs require ICT literacy but many businesses in Scotland are not sufficiently skilled exploiters of ICT. Individuals and businesses must be equipped with a greater understanding of the potential productivity improvements which can be realised through better and more efficient use of technology.
The Scottish Government recognise the developing policy on Next Generation Access ( NGA) broadband that is emerging at the UK level and are aware of the increasing need to ensure that individuals and businesses in Scotland have the requisite skills to realise the full potential of NGA. There will be a requirement for skilled workers within the telecoms industry to be ready for the physical rollout of NGA in Scotland, as well as for skilled utilisation by consumers to maximise the opportunities which will be generated by the digital economy. Working with SDS the potential skills requirements will be identified and encouragement given to businesses to invest in the e-skills of their employees, whether through education or example of successful application, to ensure that the potential is fully exploited.
Making better use of skills
Focusing on the workplaceRealising our economic aspirations, including improved productivity and growth, depends in part on having more confident, motivated and relevantly skilled individuals, aware of the skills they possess and how to best use them, engaged in workplaces that provide meaningful and appropriate encouragement, opportunity and support to develop and use their skills effectively. By focusing on the workplace, workforce skills development can be placed in its proper context, a context that brings together a number of key inter-related issues:
- raising the ambitions of firms;
- identifying the skills required to support business needs and investing in them as an integral element of a wider business development planning;
- developing ambitious, progressive and innovative leadership
- encouraging employee engagement;
- encouraging workplace cultures that enable people to develop and best use their skills; and
- providing high quality, easily accessible information, advice and guidance to employers.
One of the ways to achieve this is to help employers with common interests to come together to learn and support each other. We look to Scottish Enterprise, Highlands and Islands Enterprise, SDS and the SFC to pilot, in partnership with Business Gateway and other relevant organisations where appropriate, new innovative approaches to help facilitate organisations (particularly SMEs) to come together in a variety of contexts, such as through cross-sectoral groups, sectoral or geographical networks, to address workplace-related issues.
Leadership andv managementA renewed focus on improving Scotland's leadership and management skills is a priority to increase productivity and growth in Scotland. Progressive and innovative leadership and management and employee trust and motivation are the key factors that enable the introduction of meaningful and sustainable workplace practices that enable people to perform at their best.
The influence of leaders and managers is extremely important. They can be key enablers supporting business productivity and growth, boosting survival and competitiveness while also helping business manage change in a period of significant business uncertainty. The development of progressive and innovative leadership and management is the issue that is common across all drivers of productivity, affecting how enterprising a firm is, how it innovates, invests, responds to competition and how well skills are used. If we want firms that are more ambitious, innovative and successful, more ambitious, innovative and successful leaders and managers are needed.
Working in partnership with relevant agencies, the Scottish Government will help progress the implementation of a framework for action to encourage ambitious, progressive and innovative leadership and management. The enterprise agencies are enhancing their leadership development support as an integral element of wider support to growing businesses and industries. They are also reviewing the range of leadership development support to ensure it remains responsive to business needs, including SMEs and micro businesses, in the current economic climate. We look to the enterprise agencies as the lead public sector agencies responsible for encouraging leadership development, working in partnership with other agencies and stakeholders, to encourage more business investment in leadership development.
Employee engagementEffective employee engagement is a prerequisite for building employee trust and motivation - a key factor in enabling effective skills use. It is about ensuring that "employees are committed to their organisation's goals and values, motivated to contribute to organisational success and are able at the same time to enhance their own sense of well-being" by recognising people will only perform at their best when they are "respected, involved, heard, well led and valued by those they work for and with"13. Promoting effective employee engagement is integral to the efforts to encourage organisations to embrace workplace cultures that enable people to perform at their best.
Effective skills useMaking more effective use of skills is of fundamental importance in leading Scotland back to a higher level of productivity and sustainable growth. This encompasses many elements including how well learning is transferred to the workplace setting, job design, organisational ambition and workplace organisation.
Scottish Enterprise, Highlands and Islands Enterprise and SDS are integrating support for effective skills use across their products and services. Messages about effective skills use will form part of their wider messages about business development and skills development. As well as helping firms to introduce effective workplace practices, Scottish Enterprise and Highlands and Islands Enterprise will also help them to better support leadership, management and employee engagement where appropriate.
We look to the SFC to ensure, through its funding to colleges and universities, a step change in:
- the delivery of learning and teaching to best enable the effective application of skills in the workplace; and
- knowledge exchange activities to help raise employer demand for skills by encouraging innovation and raising firms' ambitions and competitiveness and by helping firms to introduce workplace practices that enable better skills use.
Similarly, we look to other public funders of skills development to ensure through their funding that skills are developed in ways that best enable their effective application in the workplace.
Workforce developmentWith around 70% of the workforce of 2020 already in place 14, creating the conditions that encourage and support the development of those already in the workforce will be essential to Scotland's economic performance. Demographic change will have a profound impact on the profile of Scotland's workforce. Future success will increasingly depend on the capacity of organisations to identify and develop the skills required to support their business goals and to make effective use of the skills and experiences of their current employees. Employer investment in skills is complementary to tangible investments in plant, machinery and ICT - if these two types of investment are not properly linked, businesses may fail to realise the full potential benefit.
We will help progress the implementation of the framework for action developed by the Workforce Development Action Group to improve the accessibility, responsiveness and effective design of learning and business development services for employers and employees. Reporting to the Strategic Forum working group and the Skills Committee, the Action Group was established to bring together representatives from key partners to develop a more cohesive, visible and demand-led system. As a key move towards this, SDS will for the first time offer 5,000 flexible training places (as part of the overall training provision for 2010-11) specifically focused on the needs of businesses moving beyond the recession. This is an example of public sector investment being used smartly to generate employer investment in skills. With public resources tightening the Scottish Government will continue to develop innovative models of skills support to encourage greater employer investment in skills and training.
Qualifications have an important role in developing Scotland's workforce. We look to the SSCs to work with the SQA to support qualification development through production of their Sector Qualification Strategies and encourage more quality employer-led training to be included in the SCQF.
Investors in PeopleInvestors in People (IiP) is an important enabler to the Scottish Government's ambition for high skill, high productivity, healthy workplaces that enable people to perform at their best. Recent research (Centre for Business Performance, Cranfield University) found empirical evidence showing that IiP enhances managerial capabilities, supports the development of an organisational learning culture and improves the effectiveness and concluded that "the more companies embrace Investors in People, the better their performance will be". IiP's New Choices approach and new accreditation levels aligns leadership, management, employee engagement, development of people and workplace practices to organisational/business strategy. Work will be undertaken to strengthen IiP so that it becomes a more powerful tool to support our ambitions. We look to public agencies in Scotland to help raise awareness, where appropriate, of the important role IiP can play in helping organisations to enable people to perform at their best.